I love to wear colour – so I have to admit to being more than somewhat taken aback to learn that clothes-dyeing “worldwide, is one of the most polluting industrial processes, causing severe environmental and potential health issues”, that it “causes more than 20 per cent of global industrial water pollution” and that it is … When is Green Not Green?
I love three things about Allbirds . They label each of their products with its individual carbon footprint, they’ve developed alternative lower carbon raw materials for shoes, and they have a policy of sharing all their innovations openly with everyone. As you see from the image above they display the #carbonfootprint of each individual product from cradle to grave. … Three Things I Love about Allbirds
It’s de-rigueur these days for fashion brands to talk about sustainability. Working out whether that’s hot air or meaningful action can be a challenge! Setting up a “sustainable” line or sub-brand while not addressing sustainability across the business is one of the ways greenwashing happens in the fashion industry. Here are two examples provided in … Good on You – Shining A Light on the Rather Unsustainable World of Fashion
